Blush expands its eco-friendly Gaia collection

Blush announced last night that it has expanded its popular Gaia vibrator line to include four new vibrators, made from the company’s patented BioTouch material and packaged in eco-friendly packaging.


The new additions are two small vibes equipped with ergonomic handles – Eco Delight, available in Purple, and the Eco Love, available in Coral – as well as the Eco Bliss, a petite textured bullet vibe available in Lilac, and the sensually curved Eco Caress vibe, available in Aqua.

All the newest Gaia items are IPX7 submersible waterproof and USB rechargeable. Additionally, each vibe boasts 10 rumbly deep vibration settings.

BioTouch is Blush’s latest proprietary material and is made with natural rubber. This allows for Gaia’s new additions to offer the durable reliability that users demand with a sustainable, eco-conscious touch that few other brands can offer.

“When Gaia was created, there was nothing in the sex toy market that was made by sustainable material, and Blush set a new standard,” Blush CEO Verna Meng said. “We are thrilled to expand the line and introduce BioTouch to the world with these four new powerful vibes. We are so happy to be able to show the industry that using plant-based materials is possible, and we’re incredibly proud of Eco Delight, Eco Love, Eco Bliss, and Eco Caress and their simple, beautiful, and powerful designs.”

Gaia was initially created with six items using two popular styles. Gaia was an immediate hit, and sales have doubled each year since 2018. Like all the materials Blush uses, BioTouch meets strict mechanical and chemical requirements and has high tensile strength and tear resistance, ensuring toys made with it can last for a long time. Also, Eco-conscious shoppers will be relieved to know that their pleasure product has minimal impact on the environment.

“It has been exciting to watch the demand and growth of the Gaia line,” Blush Sales Manager Nancy Cosimini said. “Intimacy products are all about giving people an opportunity to live and enjoy a healthy lifestyle. Sexual pleasure is a right, and intimacy products help it happen. When buyers turn on a Gaia item, I LOVE watching their faces. They are always pleasantly surprised!”

To learn more about the Blush Gaia Collection, visit

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