Chinese social media giant Weibo, which is the Chinese equivalent of Twitter, has announced that it will introduce new content moderation rules. They will aim to eliminate any content that could be considered ‘sexual expression‘ or ‘soft porn‘. The reason for the company’s stance is the heavy fines it has received from the Chinese authorities.
China’s Cyberspace Administration has described objectionable material it considers ‘soft porn‘ as ‘serious content prohibited by national law’. According to Chinese authorities, social media platform Weibo has been fined as many as 44 times this year for content violations, many of which involved public morality laws. In total, Weibo received a fine of 14.3 million yuan, which is about 2,3$ million.
“The platform must rigorously comply with its responsibilities” China’s top online censorship enforcer ordered, and it recommended increased efforts to “monitor public information, reinforce the management of the information published by its users and not provide a communication platform for illegal information.”
For this reason, Weibo announced the creation of a dedicated team to identify and intercept soft porn content. The company said it “sincerely accepts the criticism” and promised to “apply the requirements with determination through manual and automated strategies to prevent the publication of soft porn content.”
This only leaves us to hope that similar moderation will not take place on Twitter, which is currently the most liberal social platform when it comes to adult content.